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Top Instagram Influencers

Based on data from Semrush App Center’s BuzzGuru tool, this page reveals top Instagram pages with the most followers. You can get additional data on what content and hashtags generate more engagement for each of the accounts by clicking on a profile name.
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Position
Account
Audience
Likes
Engagement rate
1
Instagram
550.5M345.8K0.06%
2
Cristiano Ronaldo
481.6M5.5M1.15%
3
Kylie 🤍
370.1M4.2M1.13%
4
Leo Messi
361.1M3.8M1.06%
5
Selena Gomez
347M1.9M0.54%
6
Dwayne Johnson
338.1M515.5K0.15%
7
Ariana Grande
331.7M4M1.21%
8
Kim Kardashian
330.3M1.1M0.34%
9
Beyoncé
275.2M2.2M0.78%
10
Khloé Kardashian
271.2M1M0.38%
11
Justin Bieber
257.8M1.9M0.74%
12257.1M1.4M0.56%
13
National Geographic
239.5M173.5K0.07%
14
Nike
237.9M127K0.05%
15
Taylor Swift
224.8M2.7M1.2%
16
Jennifer Lopez
221.9M1M0.46%
17
Virat Kohli
214.7M4.7M2.17%
18202.3M848.7K0.42%
19
Kourtney Kardashian Barker
198M686K0.35%
20
Miley Cyrus
182.6M640.7K0.35%
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