Défi

LEWIS was approached by a global business travel company to increase its non-branded keyword growth and organic traffic growth.

Solution

LEWIS developed a robust SEO program that combined keyword mapping, on-page optimizations, internal and external linking strategies, and pillar page and analysis click-through rate analysis to build a flywheel for ongoing SEO success.

Résultats

Increased the number of non-branded page-one rankings by 1.3k keywords which increased organic traffic by 300%. The traffic is valued at an estimated $ 1 million a year.

Défi

A client in the identity verification industry needed to expand their organic reach beyond a limited number of vanity keywords. The marketing team also wanted to focus on their target personas which narrowed the keyword opportunity list. ​

Solution

To identify ownable keywords, we worked closely with the content and marketing teams to workshop blog topics. We heavily researched their target audience’s profiles to identify potential keywords and topics. Content topics were developed and planned based on our intensive research.

Résultats

Increased page-one rankings by +101% which resulted in an +106% increase in impressions and a +90% increase in clicks.

Défi

A B2B chatbot company tapped LEWIS to increase its overall keyword rankings and develop an ongoing content strategy.

Solution

LEWIS developed a robust SEO strategy that created a baseline for rankings improvement and set the stage for future SEO success. The strategy included competitor analysis, keyword mapping and on-page optimizations, internal linking, and external link-building strategies.

Résultats

Increased top ten keyword rankings by +576 which improved organic traffic by +116%.